At the onset of the Corona pandemic, LOOPING GROUP launched its newsletter P!NG which publishes interviews and essays on the editorial society every one to two weeks – a society in which everyone has become a sender and receiver of messages, truths and unfortunately also lies.
In this world, a tweet can cause stock prices to plummet, an Instagram post can trigger a shopping hysteria, a Facebook campaign can collect millions in donations. The P!NG newsletter picks up on these developments and debates and drives them forward.
LOOPING GROUP now presents its first P!NG magazine, which fills 116 pages with the most exciting contributions of this extraordinary year 2021. What has emerged is a tactile product of a stream of hopefully wise thoughts and contemporary visuals, an inspiration, and here and there an attempt of guidance for the world we live in and for what lies ahead. With contributions from von Scott Galloway, Philipp Westermayer, Janina Kugel, Florian Hager, Ann Druyan, and others, and from the authors and strategists of the LOOPING GROUP. And with artistic impressions of the editorial company from photographers Tabitha Soren and Jeff Mermelstein. Designed by art director Johannes Erler.
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